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Amazon Best Sellers Best Entertainment Collectible Correspondence

Amazon VP Discusses Collectibles, Clothing and Other Popular Categories



By Ina Steiner



In part two of our interview with Marketplace Vice President Peter Faricy, he provides an update on Amazon Marketplace's new collectibles stores and discusses Amazon's growing clothing and other popular categories. Could vintage clothing and handmade goods be next? He also talks about Amazon's curation features called Amazon Collections, which launched in the spring.



Collectibles on Amazon



EcommerceBytes: I'm curious about Amazon's collectible stores. That's something that's new - how is it going?



Peter Faricy: We're very pleased with how it's going so far. I think the two ways that among many that we use to judge it, from the seller side, we've been very pleased with the number of sellers we have in sports collectibles, entertainment collectibles.



We recently launched, as you may know, wine and fine art. We're very, very pleased with the reception from sellers in all those categories. We continue to add more and more sellers who are interested, more and more sellers who are joining, and more and more selection.



And then we're equally as interested in judging the customer feedback. In those stores, if you take a look at the upper left hand corner, we have a little link where customers can give us their feedback - it says "tell us what you think." The feedback from customers so far has been very, very positive. So they are off to a very good start and we're very pleased so far.



EcommerceBytes: Are you considering adding additional collectibles categories?



Peter Faricy: Everything we do is, we start with customer feedback and work backwards. But I would say customers are anxious for us to add more categories, so probably the best answer I can give would be, "stay tuned."



EcommerceBytes: What about vintage clothing, handmade goods, they are incredibly popular with online shoppers. Does Amazon currently offer or think about adding those categories?



Peter Faricy: Those are currently not listed out as distinctive categories on Amazon. I think those are very interesting categories, and at the risk of repeating my answer I guess I would say, "Stay tuned."



EcommerceBytes: Sellers can sell those types of products in the marketplace as Everything Else?



Peter Faricy: That's correct, they can. I think that's an experience that's acceptable but not as good as an experience as having a dedicated store where the customer experience of that store really focuses on what customers need to browse and make good purchase decisions.



As we think about every one of these new categories, the very first place we start is, we talk to customers. What is it they are looking for when they're shopping?



The more we can make this customer experience outstanding, the more attractive it is for sellers. Sellers want to sell on a marketplace that has a great customer experience. A quick example of that that I know you're already aware of: we focus a lot on authenticity in our collectibles stores. It's a very different model than you see elsewhere in ecommerce. We're very careful about choosing partners we know sell authentic products.



We made some changes to the detail page so customers can actually see who the third party authenticator is. They often can even see a picture of the authenticate certificate that provides proof of authenticity for those products. That's really good for customers. But I get equally as positive feedback from our sellers because they really appreciate having a store that serves customers that well.



EcommerceBytes: And are you able to talk about how many sellers you have in these collectibles categories?



Peter Faricy: Sure. In sports collectibles right now we have nearly 15 million unique items. We're very pleased with that selection. It's been very popular with customers. We have hundreds of sellers in that category.



In entertainment collectibles we have nearly a million unique pieces. We also have hundreds of sellers in that category as well. We're very, very pleased. Both sellers and selection continue to grow each and every week. If you took a snapshot of both of those stores at the beginning of this year and the end of this year, you would have seen a large amount of growth from new sellers and new selection for customers.



EcommerceBytes: Can sellers apply to sell in those categories?



Peter Faricy: Yes they can, I would strongly encourage sellers who are interested in these categories to apply. The number one factor we are looking for are sellers who serve customers well and who sell products with some sort of third-party endorsement of their authenticity. That's what our customers tell us they want. It's important that our customers know they can trust every single product they see on Amazon. I think it's really important for our sellers to sell alongside other sellers who have that same kind of business model.



EcommerceBytes: And for sellers who don't have an account manager who want to apply, is there a link on the page?



Peter Faricy: There is. It's all self-service. You can go in and apply self-service. We list out the criteria for every category. We give sellers responses rather quickly.



Clothing on Amazon



EcommerceBytes: Clothing is another category that is kind of a walled off or invitation-only category. Is that a category - clothing, shoes and accessories - is that a category that is also seeing that kind of growth?



Peter Faricy: It is. We've added hundreds of sellers this year. We've had great selection growth. It's a very popular and fast-growing category on Amazon. I think the seller interest in participating in clothing and for all of our soft line categories is very high.



Much like we did with fine art and wine, the customer experience in our clothing store is unique and special and really meant to serve the needs of customers who are shopping in that category. It's very popular with customers and therefore is also very popular with sellers as well.



EcommerceBytes: And this is not a category like some others where you can sell used goods, is that correct?



Peter Faricy: That is correct, we do not allow the sale of used clothing today.



EcommerceBytes: Is it similar to the collectibles categories where there is a link to apply to sell in the clothing category?



Peter Faricy: Yes, it's the exact same process, in fact, it's the same technology. We try to list out the criteria so sellers know in advance what the criteria are for any of these categories. Then we allow them to apply with their answers for those criteria, and we try to get back to them very quickly so they know whether or not they're approved and what things they need to do if they want to be approved for those stores.



Other Popular Categories on Amazon



EcommerceBytes: What are some of the other more popular categories on Amazon? Are there any overlooked opportunities in any particular categories? Another one I'll throw out there is jewelry. These are the kinds of categories that I hear sellers talk about a lot.



Peter Faricy: I do think there is a wonderful opportunity in jewelry, but I would broaden it to all of soft line: jewelry, watches, clothing, shoes, accessories, handbags. Those are categories that are growing very fast on Amazon and are very popular with customers, and I think without question there is still a lot of unique selection that sellers are able to bring on to Amazon that could be very popular with customers.



Obviously you know the ecommerce world very well. Electronics as a whole, and all our hard line categories, are very popular. They continue to grow very fast and those categories are very popular with customers. There are still wonderful opportunities there. I also wouldn't overlook an area like consumables - particularly health and beauty products. There's lots of great opportunities for great sellers to come join Amazon and sell a lot of those products as well.



EcommerceBytes: Do sellers have to be the manufacturer of those items or do they have to be an authorized distributor?



Peter Faricy: It depends on the brand, but I would say in general they have to be an authorized reseller. That would be the safe, broad answer to give. If they are an authorized reseller of those goods for the manufacturer, we would love to have them come join Amazon.



Curation on Amazon



EcommerceBytes: I want to shift gears a bit and talk about curation features. They're really popular on the web these days. Does Amazon offer those features?



Peter Faricy: Give me some examples when you say curation features so I know what you mean?



EcommerceBytes: You can have a customer who decides - maybe they're a fashionista - and they can create a collection so they look at the Amazon site and say, "I like this outfit," and they put together a pocketbook and shoes and a belt, or a collector might put together a themed item. Whether it's a seller, whether it's a - they call them "taste makers" now, fashion bloggers, or just customers who can create these collections and share them with other people. Does Amazon have those kinds of features?



Peter Faricy: We do. We launched earlier this year Amazon Collections. This allows, exactly as you are describing, a customer to pull together a collection of a bunch of different products that may have a common theme. The categories we were just speaking about - collectibles, and art and wine - we think are going to be very popular collection categories.



You could even think about use cases. I read some customer feedback the other day about our fine art store. The customer was an interior designer, and she was saying how excited she was to be able to sort the art by color. Often you're trying to design a room around a theme of a color. It's hard to see over 45,000 unique pieces of fine art and be able to divide them up by color. But these collections are going to play a similar role.



You know, as you think about being an interior designer, I can imagine pulling together a collection that would include furniture and art and other accessories for the room. I think they're going to make a huge difference in soft lines, where you can pull together clothing, shoes, accessories. I know there's a number of collections that already exist, and it's a very popular feature on Amazon right now.



You can find Part One of our interview with Amazon Marketplace Vice President Peter Faricy where he discusses how sellers can showcase their products on Amazon's holiday promotion shopping pages. Part Three of the interview will appear in this week's Newsflash newsletter where he discusses Amazon's advertising and online payment solutions for merchants, and talks about the outlook for holiday sales.



About the author:



Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes. com.





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Individual vs. Professional Amazon Seller Account (How to Choose)



A common question I get asked from new sellers is about what type of Amazon seller account they should set up. Specifically, they ask if they should set up an individual seller account or a professional seller account.



Each type of selling account has its respective benefits, and it really depends on your specific needs. To figure out what type of Amazon seller account you need, let’s start by looking at how Amazon describes each account type:



The Amazon Individual Seller Account



Here’s how Amazon describes the individual seller account option:



“The Individual selling plan is for sellers who don’t need access to inventory tools and reports for volume selling. Under the Individual selling plan, you don’t pay a monthly subscription fee. You pay a per-item fee in addition to applicable fees.”



The Amazon Professional Seller Account



Here’s how Amazon describes the professional seller account option:



“In the Professional selling plan, you pay a nonrefundable monthly subscription fee regardless of whether you list or sell anything. You don’t pay a per-item fee when an item sells. All other fees are charged as applicable. The Professional selling plan gives you access to inventory tools to upload batch files and manage your orders through feeds and reports. These tools are beneficial to most medium - to large-size businesses.”



Key Differences between the Amazon Individual Seller Account and the Amazon Professional Seller Account



Below is a chart that shows the key differences between the 2 account types:





The above chart is directly from Amazon and does a nice job of comparing the two account types. That said, there’s a lot here, and it’s important to drill down to the details that are most important:




    The Amazon professional seller fee rings in at $39.99 per month. However, that $39.99 monthly fee removes the individual seller fee of $0.99 per item. So, if you are selling more than 40 items it almost always makes sense to get the professional seller account. Only Amazon professional sellers are eligible to have their items featured in the “buy box.” The buy box is the featured seller on a listing within Amazon. For example, on this listing “Windy Castle Gift Shop” is the seller in the buy box:





This means that if the seller clicks the “add to cart” or “buy now” buttons (red arrow), they will be purchasing from Windy Castle Gift Shop, as they are the seller in the buy box. If you are selling this item and are not in the buy box, you will show up as one of the sellers featured below the buy box, or in the list where it says used & new (37) by the blue arrow. As you can see if you aren’t in the buy box it’s a bit more difficult for customers to buy from you.




    Only professional seller accounts have the ability to have sales tax collected on items they sell. Sales tax for FBA sellers is a bit of a tricky issue, but if you want to collect sales tax you need the professional seller account. Amazon requires an additional level of approval to sell in certain categories on the platform. Below are examples of categories that require you to have a professional seller account to seek approval:
      Automotive & Powersports Jewelry Watches Sports Collectibles Video, DVD, & Blu-ray Collectible Coins Entertainment Collectibles Fine Art

    The final major difference that I will point out is the ability to use product data feeds, and granting access to other users. These features are only available on the professional selling plan. If you want to use 3rd party apps and tools, then you will need a professional seller account. In my case, the tools that I use to help run my business require me to be signed up through a professional seller account.



Which Amazon seller account type is best for you?



The individual Amazon seller account is best for someone who:




    Wants to get their feet wet selling on Amazon and keep costs as low as possible at the beginning Is selling less than 40 items per month Doesn’t have the need for the additional features of the professional seller account



The professional seller account is best for:




    Any sellers selling over 40 items per month Any seller wanting to collect sales tax on their items Any sellers who want to use 3rd party apps and tools Sellers who want to be displayed in the buy box Sellers who want to sell in certain restricted categories



Can I start off as an individual seller account and then switch to a professional seller account later?



Yes, you can switch at any time you would like.



This is the route I took when I first started selling on Amazon. When I was doing it part-time as a hobby I used an individual seller account. Then, once I was selling over 40 items per month, I upgraded to the professional seller account.



Here’s how to upgrade your Amazon seller account:



Login to your Amazon Seller Account Scroll to the bottom of the page and click Account Info under Settings In the Your Services section click Manage Click Upgrade next to the account type



Note: If you want to switch from a professional seller account to an individual seller account, steps 1 to 3 are the same, and in step 4 click downgrade.



Conclusion:



This post walks through the main decision factors that I would look at when determining which account type is right for you. If you are in doubt as to which option is right for you, and you are selling less than 40 items per month, I’d start off with the individual seller account. Then, once you are selling 40 items per month or need additional features, upgrade to the professional seller account.



Want to learn more about getting started selling on Amazon? Here’s a general overview of my recommendations for getting started selling on Amazon.



You can also take my free email course where I share some of the tips I’ve learned from operating my own multi-million dollar business to help you get your first sale on Amazon.



Amazon Buyer Seller Messages: An Overview And What The New Update Means For Sellers



Amazon Buyer Seller Messages is an internal messaging system that allows sellers to communicate with those that bought products from them through email.



For sellers that use Fulfillment by Amazon (FBA), Amazon Buyer Seller Messages can be used to reply to buyers with regards to questions about the seller’s products. In order to use the system, it must be enabled.



Benefits Of Using The Amazon Buyer-Seller Messaging Service





The main benefit of using the Amazon Buyer-Seller Messaging Service is the ease of communication between seller and customer.




    It masks private emails through encryption to provide security and privacy for both seller and customer Both buyers and sellers can also view sent and received emails from email systems like Gmail, Outlook etc With a faster and easier communication between sellers and buyers, claims and disputes are resolved more quickly With Amazon being able to access correspondence between seller and buyer, Amazon can easily ascertain the best and quickest way to resolve disputes and claims



If you are going on a vacation, or won’t be able to check your Buyer Seller Messages, you can opt to list the service as “Inactive”. Doing so will not deactivate the service. Keep in mind though that “Contact Response Time Expectations” will still be at play for buyers that have already bought your products prior to you being away.



To learn more about Contact Response Time and how it can affect your customer rating satisfaction as a seller, I suggest you read up about Amazon’s Contact Response Time Metrics,



How To Use The Amazon Buyer Seller Message System (For FBA users)



The first step is to enable your Buyer Seller Messages system. You can do this by;




    Going to the drop down menu of your “Settings” and select Fulfillment by Amazon Click the “Edit” button under “Product Support” Click “Enable”, then click “Update”



How to respond to a buyer email



Conversations between buyers and sellers through the Buyer-Seller Messaging Service are facilitated by encrypting the email addresses of both sellers and buyers. Emails are sent to sellers via an encrypted alias that looks like 242354g23eew4@marketplace. amazon. com.



If you want to respond to a buyer email, you can do so by using either your personal or business email. Just use the encrypted email of the buyer, answer his/her query, and send it like you would any normal email.



Your message will then go through Amazon’s email system and will be visible on the “Sent messages” section of your Buyer-Seller Messages page.



Each and every email that goes through the Buyer-Seller Messaging Service is recorded by Amazon.



How to contact a buyer



Amazon allows sellers to contact an Amazon user that has bough something of them, or to address a product inquiry.



Having said that though, you cannot send buyers an email that pertains to promotional or marketing purposes.



If you want to send an email to a buyer through the Buyer-Seller Messaging system, said email must NOT include:




    Website link Any logo that links to a website Any promotional or marketing material/message Any referral to third party products or promotions Any promotions for additional products or referrals to third-party products or promotions



To contact a buyer using your seller account, you need to:




    Click on “Manage Orders” and look for the order that is associated with the buyer you wish to contact Click the buyer’s name using “Contact Buyer”. This will take you to another page where you can insert/write your message Once done, click “Submit”



To contact a buyer via your personal or business e-mail, you need to:




    Click on Manage Orders and look for the order that is associated with the buyer you wish to contact Click the buyer’s name using “Contact Buyer”. You will be given an encrypted email address Copy the address to the “To” field of your email Create your message and send



The e-mail will pass through the Amazon messaging service on the way to the buyer. The buyer will not be able to see your personal or business e-mail address.



The email you sent will first pass through Amazon’s messaging system before it reaches the buyer.



Using attachments



You can send one or more attachments to a buyer. You can also receive attachments from buyers. Attachments are indicated by a paper clip icon to the right of the Subject field in Buyer-Seller Messages. The total allowed attachment size is 10MB.



Amazon allows sellers to send attachments when sending a buyer an email though the Buyer-Seller Messaging system, and vice versa. The limit for each attachment is at 10MB.



Supported formats are as follow:




    Text files (.txt) PDFs (Adobe Portable Document Format) Word documents (.doc and. docx) Image files (.jpg, .gif, .tiff, .bmp, and. png)



When sending attachments, make sure that they are in accordance with the guidelines I have mentioned above as Amazon remove any attachment that it perceives as inappropriate or violates its Buyer-Seller Messaging guidelines.



“IMPORTANT UPDATE” For Amazon Buyer Seller Messages





Recently, Amazon made yet another change. Buyers can now opt out of seller feedback.



Amazon has recently made an update for their Amazon Buyer Seller Messages system. The update now allows buyers to opt out of the system.



Sellers trying to contact buyers that opted out of the Buyer Seller Messaging system will get an email from Amazon that looks like this.



We were unable to deliver the message you sent for order [002-xxxxxxx-1234567] because the buyer has chosen to opt out of receiving unsolicited messages from sellers.



However, even if a buyer has opted out of unsolicited messages, if you need to send them a message critical to completing his or her order, you can do it using Buyer-Seller Messaging:




    Go to Manage Orders. Click the buyer’s name in the list, which will take you to Buyer-Seller Messaging. Select “Additional Information Required” as your subject, write your message, and click Send If you tried to respond to a buyer and received a message that the buyer has opted out of unsolicited seller messages, please respond to the buyer on the original message thread (instead of starting a new thread) and make sure that his or her original message is included in your reply.



For your reference, the following messages are considered “critical” to complete the order:




    Product customization questions Delivery scheduling Issues with a shipping address



The following messages are “not critical” to complete the order:




    Requests for seller feedback or customer reviews Order, shipment, or delivery confirmations Proactive customer service (for example: product manuals, tips for using the product, FAQs, suggestions if something goes wrong) Out-of-stock or delay notifications and offers of alternate products (please cancel the order instead)



Please don’t send messages to opted-out buyers for correspondence that isn’t critical to completing the order. Repeated violations of this policy may result in enforcement actions or loss of selling privileges.



Learn more about Buyer-Seller Messaging and what messages are considered critical to completing orders.



Don’t worry, it’s not the end



Yes, there is a huge possibility that buyers that have opted out has also been automatically unsubscribed from receiving Seller Feedback emails. And though this is a huge speed bump for sellers, it’s not as gloomy as you think.



First, the opt out option is….an “option”. So until a buyer chooses to opt out, you can still contacting him/her through email. Second, you can still send messages that are deemed “critical” in completing an order within Seller Central.



All you need to do is:




    Go through your “Manual Orders” Click the name of the buyer. This will take you to the Buyer Seller Messaging system Use “Additional Information Required” as the subject for your email Write your email and send



Warning: Though this process will get you in touch with a buyer, regardless if he/she has opted out or not, this is by no means a loophole and must only be used for emails that are deemed critical. Remember that this will go through Amazon’s system. And using it incorrectly might get your seller account in trouble.



The best course of action



Well the best course of action is to try and protect your customers have not yet opted out.



Yes, I understand that you don’t have control as to how other sellers deal with them. But the thing is, it’s better to do you part rather than just throw down the towel.



Think of it this way, if you practice excellent customer service, then your return clients would think twice of opting out, regardless of their experience with other sellers, as doing so will also be an inconvenience to them.




    Cut down your normal email sequence from 3 to 2 Improve your initial email and make sure that you put in as much useful information about the product as you can to improve their buying experience On your first email, give your customer a “hint” that you are asking a feedback. Again, I said “HINT” and not a straight up feedback request. Do this right and you might just get them to give you one Use your second email to again ask if they are satisfied with the product and indirectly ask for a feedback. But be discreet in doing this and, DO NOT, hardsell Ask yourself if you are providing customers with quality products and good customer service Never ask for a 5 star review or offer any incentive as this could get your seller account in trouble. Let your product speak for itself List down buyers from whom you have received messages like the one above earlier. The reason is that they already opted out, and sending them email might just get you a not so favorable review from them



Conclusion



Though this update is a big blow on sellers, as well us companies that provide Amazon Feedback Tools, we need to understand what the purpose of the update is. And that is to further protect customers.



We all know that Amazon’s main goal is to provide its customers with the best online retail experience possible. And with Amazon being one of the top online retail platforms, it is but natural for them to look out for their best interest.



As for all of us, well we just need to ride the wave and continue to do what we can to adapt to whatever curveball Amazon throws at us.



Remember, at the end of the day, retail is all about providing products that consumers need and will enjoy.



So, what do you think of this update? Do you think this will have a huge impact in getting needed customer feedback? Do you think many users will use the option?



I would love to hear your thoughts about this. And if you have anything add, feel free to share it at the comment section below.



As always, have a great day and see you next time.



Johann is a Psychology major turned online writer and branding/marketing consultant since 2008. He now happily calls SellerLift home, and is the person behind their blog content.



In his spare time, and to remind himself that there is more to life than his computer monitor, he throws himself down steep country roads on his longboard, takes black and white photos, and produces lounge music for an independent music label.



Can I sell on Amazon as a non-US resident? How to be an International Seller (Part I)



Amazon offers a huge opportunity for brands selling physical products. The good news is that selling on Amazon is not just limited to US residents and corporations - it is possible to sell on Amazon in the US without ever setting foot on US soil.



This 4-part series will walk through the process of setting up an Amazon Seller Account as a foreigner, as well as the ins and outs of importing your products, getting paid, and expanding beyond the US. Make sure you sign up to our mailing list to get notified when new articles come out!





Note: I offer this information as a starting point. You should always check the rules & regulations in your own country as well as the current information provided by Amazon & the US federal government. You should also consult with a tax advisor to help you decide the best options from a personal tax planning standpoint.



Part 1: Process & Requirements for setting up an

Amazon US / North America Account



The first step is to selling on Amazon is to register for an account. An obvious first move, but what is not so obvious is all the decisions you’ll have to make about how to set up your account.



Decision 1: Individual or Professional Seller



The graphic below shows the differences between the two types of accounts you can create on Amazon. The Individual Selling Plan is suited to lower-volume sellers who will be selling less than 40 units per month. Above 40 units, you may as well be on the Professional Selling Plan and pay the $39.95 monthly fee. You must also be on the Professional Selling Plan to sell in certain product categories.



*Note: this post was written in February 10, 2016, and a few things have changed since then! The Professional Selling Plan was updated at 39.99 USD$ per month, in March 1, 2018.





Decision 2: Fulfillment - FBA or Merchant Fulfilled



This decision related to how you get your products to customers.



We’re fierce proponents of FBA (Fulfilled by Amazon) and see it as the best way to sell 90% of products on Amazon. Customers trust you & your products more, shipping costs can be lower for both you & the customer, and you have the ease of having Amazon store your inventory and manage orders for you.



Here’s how FBA works as an international seller:



You enroll in the FBA program after creating a Seller account in that country marketplace (e. g. USA) You import your products to the US and have them delivered to Amazon’s fulfillment center(s), whereby Amazon will ship items directly to US customers. More about importing requirements & processes in Part 3 Amazon handles storage of your inventory, picking & packing customer orders, customer service, and returns. The fees for these services are the same for foreign Sellers as US-based sellers. Customer returns are sent back to the Amazon fulfillment centers, and if the item is sellable, it will be re-stocked and sold again. But for damaged or defective stock can only be returned to a US address or destroyed by Amazon. This is something you’ll need to figure into your costs and/or processes.







Related:
planning to expand your business to international markets using Amazon? We have just the right thing for you. Click here to receive access to our dedicated country guides that will teach you how to start selling on Amazon Canada, Germany, UK and Mexico.



Decision 3: Taxpayer status



All Professional Sellers and those with over 50 transactions in a calendar year must submit their tax information to Amazon.



When setting up an account, you’ll go through a Taxpayer Wizard which will generate an IRS tax form for you to complete. Foreign sellers still need to complete the tax interview, and it’s likely that the form which is generated for you is a W9-BEN form, which means you’ll be exempt from U. S. tax reporting requirements.



This is good news, because foreign persons are not subject to U. S. income tax withholding if performing the work outside the U. S. Of course, you may stillhave to pay tax on this income in your own country. And if you set up a US-based corporation or LLC, that entity will be considered a US “person” and therefore subject to paying income tax.



So the decision to make here is whether to create a business entity in the US, or maintain status as a foreign individual. Be sure to consult a tax professional to determine the best action in your case.



Getting approval in your product category



Some product categories require manual approval to sell in. Some of the more popular categories include:




    Beauty / Health & Personal Care Clothing & Accessories Collectibles & Fine Art Grocery & Gourmet Food Jewelry, Watches Luggage, Shoes, Handbags & Sunglasses




*Note: this post was written in February 10, 2016, and a few things have changed since then! The following product categories list has been updated in March 1, 2018.




    Automotive & Powersports Clothing & Accessories Collectible Books Entertainment Collectibles Gift Cards Industrial & Scientific Jewelry Luggage & Travel Accessories Major Appliances Shoes, Handbags & Sunglasses Sports Collectibles Toys & Games (holiday approval only)

    Watches




Getting approval in these categories usually involves demonstrating to Amazon that you’re a legitimate manufacturer or brand. They want to ensure that you have substantial enough business to warrant the effort of reviewing your products and brands, and that you are not at risk of supplying low-quality or defective products. The type of information requested varies, but may include Purchase Orders or Receipts from suppliers and Business Registration documents.



See all the product categories and any selling restrictions right here.



Other requirements specific to registering on Amazon US



To create an account, you’ll also need to provide:




    A valid credit card which can be used for international transactions (fees etc) Phone number. Using a service like Viber Out or getting a US Skype number will make your life much easier, since Amazon Seller Support reportedly only calls US numbers.



Stay tuned for Part 2 of this series, where we'll discuss how to get paid for your sales on Amazon; bank accounts; taxes; and selling fees.



Don’t miss the other parts of this 4-part blog series on how to sell on Amazon as a non-US resident!

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