Amazon Best Sellers Best Calendars

Amazon FBA Seller Calendar 2019

As an Amazon seller, you’re looking for any edge you can get over your competitors. Well, FeedbackExpress has got that edge for you, and we’ll be looking at some of the biggest changes you can make to help boost your sales.

Gear Up for the Biggest Selling Days of the Year

While you should focus on being an amazing merchant for the entire year, there are a few times where you should really step up your game. Four in particular, actually:

Prime Day: Amazon won’t announce the date until July but based on previous years, we expect Amazon Prime Day to fall around mid-July. Buyers who are signed up with Amazon Prime get access to this one-day sale where they can take advantage of thousands of limited deals. If users aren’t sure if they want to commit, Amazon offers a one-month free trial. With Prime, they can access one-day delivery, Amazon Prime Video, Prime Music, Prime Reading and earlier access to deals on Prime Day. As the seller, you can look forward to being part of 60% higher sales with plenty of interested buyers looking to take part. Black Friday: With the shift to online shopping getting stronger every year, buyers no longer want to wait hours in line for an in-store deal when they could spend the day sleeping in and shopping in pyjamas from the comfort of their own bed. With Amazon merchants not having to worry about the same kind of overhead as their offline merchants, they can offer the same kind of deals — and in many cases, better — making it a win-win for buyers and sellers alike. Cyber Monday: While not as big of a shopping day as Black Friday, Cyber Monday is still a behemoth in its own right. Amazon features tens of thousands of deals across all categories, with some of the strongest sellers found in Toys, Electronics, Video Games, and Books. CNN reported that in 2018, Cyber Monday was the biggest sales day ever for small businesses and entrepreneurs selling items on the platform. Customers ordered almost 140 million products from small businesses globally in the five-day period following Thanksgiving. Back-to-School Season: Before the start of September each year, there are millions of cash-strapped college students looking to score a deal or two on textbooks, school supplies, clothes and various Prime services. And if you’re not marketing to them, you’re missing out on potentially vastly increased sales. It almost doesn’t matter what you’re selling, as long as you put a student twist on it.

Organise Your Selling According to Months

The time you’re not spending on both getting ready for the huge selling days and making sure everything else is in good working order, you should be spending on organising your business plan into bimonthly periods. Let’s take a look at a few examples.

Beginning of the year — January and February: After the holiday rush is a prime opportunity for you to assess your performance, clean up any messy bits, and get charged up for moving unsold stock. Regarding the last point especially, you’ll want to take careful note of what’s been sitting around a while and make a concerted effort to sell it as Amazon charges long-term storage fees and you’ll want to avoid those if you can. March and April: March is a bit of a lull month apart from Mother’s Day in the UK (31 March) and St Patrick’s Day (17 March) but April contains Easter (21 April) and you can spend March getting ready for it. By starting your selling and advertising plan early, you can take advantage of the Easter rush and leave nothing to chance. May and June: May has Mother’s Day in the US (12 May) and June has Father’s Day, with Prime Day following in July. This should be a very busy, but focused, time for you as you prepare for all three.

Attend Relevant Amazon Seller Events

You might be selling in a bubble; while that could work, it’s a far better strategy to get out there and mingle with your fellow Amazon experts. Going to select conferences and events exposes you to industry news you might be missing out on, as well as the chance to make key contacts you can leverage for further growth. A couple that we like are:

Internet Retailing Expo (Apr 3-4, 2019): Go back over the other side of the pond to Birmingham, UK for this two-day event where you’ll go through a whirlwind of speakers and topics. It’s a mix of free conferences and paid workshops, so look up the ones that would really work for you. Find out more… Internet Retailing Conference + Exhibition (Oct 10, 2019): Okay, time to go back west over the Atlantic to London, UK! This time, it’s for the world’s largest ecommerce event. You can expect hundreds of exhibitors, about a third of that number in speakers, and about 10,000 attendees. The numbers are way up there, and you can expect to find information and vendors in just about any ecommerce category you can think of. Find out more…

Get Positive Amazon Feedback All Year Round!

We’ve just thrown a lot of information at you! But one thing you never have to think too hard about is using FeedbackExpress to handle the post-selling process. It’s about as simple and efficient as you can imagine, and we haven’t even mentioned the best part yet: the first 30 days are absolutely free when you register now.

Amazon Best Sellers: Best Calendars

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The 5 Best Conferences for Amazon Sellers

Last Updated on March 9, 2017

We’re continuing our “5 Best” series with a roundup of top conferences for Amazon FBA sellers at any level: from newbie through advanced.

The Amazon Seller Forum is certainly one of the best places for sellers to learn new techniques and stay-up-to date with changes to the platform. And there are plenty of free podcasts to choose from.

So why should sellers get out of their comfort zone and leave the kids with their spouse and fly to another state?

Steve Chou, host and creator of The Sellers Summit, was at one point very “anti-conference.” But then his business doubled in the year following his first conference experience, because he formed a mastermind group with people that he met there. Here’s how he describes the shift in his attitude towards conferences in an interview with Scott Voelker:

Way back in the day I was anti-conference. I’m like, “Why would I need to go to a conference when I can just figure out everything on my own or read whatever I need to read online.” It’s the collaboration factor. It’s the networking factor. I didn’t learn this until like a long time but you can’t really grow your business by yourself.

The need for external support is something every entrepreneur must learn. Here are five events with tons of content, resources, and networking opportunities for FBA sellers.

The Prosper Show

Las Vegas, Nevada

March 22-23, 2017

The Prosper Show tops our list because unlike other ecommerce conferences, it is ONLY for Amazon Sellers, and while the content is geared towards intermediate and advanced sellers, the base ticket price is affordable for new sellers as well. Experienced sellers looking for advanced content like “Generating Outside Traffic to Your Amazon Listings” can choose to pay an additional fee for workshops taking place a day before the start of the main event.

Visit Refunds Manager at The Prosper Show: Booth P1!

The biggest bonus is that tons of the speakers were or are employees at Amazon, and they’re bringing their inside knowledge into how to maximize revenue on the platform. One such example is Carina McLeod, an Amazon Vendor manager turned seller and consultant. Catch the full list of speakers here.

The Sellers Summit

Ft. Lauderdale, Florida

May 18-20, 2017

While The Sellers Summit does not cater solely to Amazon FBA sellers, it also does not offer specialized content for platforms outside of Amazon like eBay, Sears and Etsy. It’s only for Amazon selling and private ecommerce, making it the perfect conference for Amazon sellers who are interested in growing their FBA business or potentially launching their own ecommerce store. The conference is aimed at helping sellers increase their sales on Amazon and create high converting ecommerce websites with optimized funnels.

Also, it’s organized a little differently than most conferences. There is a structured workshop format so that sellers are learning a set curriculum. The list of speakers includes many 7- and 8-figure store owners and sellers, and there is also a mastermind session reserved only for sellers doing 250,000 in yearly revenue.

The Sellers’ Conference

Philadelphia, Pennsylvania

March 7-10, 2017

Formerly SCOE, The Sellers’ Conference will appeal to sellers who do want to learn about selling on eBay, Etsy, and Sears in addition to ramping up their FBA business strategies. It’s well known for being catered to beginners, so if you’ve been selling for a few years and are ready for the next level, best to stay away.

The conference site itself describes its target as “busy small business entrepreneurs and family businesses” so if that’s you—if you’re selling on Amazon to supplement or replace your income—then this is the perfect place to cut through the confusion and start implementing strategies that will put your revenue on autopilot.

This conference is happening now, so if you’ve missed it, mark your calendars for early March next year.

Retail Global

Las Vegas, Nevada

September 12-14, 2017

If Retail Global is good enough for Entrepreneur’s top ten ecommerce conferences in 2017, then it’s good enough for our list of events for FBA sellers, because this conference has a good portion of its’ agenda devoted to selling on Amazon.

Here’s a small sampling of Amazon programming:

Tip and Tricks to Accelerate Your Amazon Sales Amazon Global Selling Amazon Business: Reach More Sell More

Of course, content on landing page optimization and Facebook advertising applies to sellers as well. In case evening pool parties hosted by Shopify are your thing, then you have that to look forward to too.

Amazon Professional Sellers’ Summit

Los Angeles, California & New York, New York

Ongoing

Any seller who’s been lucky enough to attend one of Feedvisor’s private, invitation-only conferences can attest that the 250 or so attendees are heavy hitters. The Professional Sellers’ Summit is available to the rest of us only in quick little summary articles and YouTube highlights. If you have a 7- or 8-figure Amazon business, now is the time to figure out who you need to rub elbows with to get invited.

Don’t worry, we won’t leave you completely hanging with a recommendation that’s out of reach. Anyone can join Feedvisor’s yearly Amazon Virtual Summit. It just took place last week, but you can sign up and request a replay.

Stepping away from the computer and getting in the presence of other successful sellers and ecommerce businesses is a must. There’s no substitute for flesh-and-blood networking. Which conferences will you attend this year? Let us know in the comments below.

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